KMSTUD — signature marking
FALL / WINTER 2025
kmstud.
everyday architecture
DISCOVER THE BASICS ↓
THE BASICS COLLECTION — 13 PIECES

everyday architecture

Timeless essentials, executed with surgical precision. Built to be worn for years, against the logic of the disposable. A study in mass and space, where emptiness shapes the form as much as the material.

Designed in France. Made in Portugal.
BEHIND THE MARK

Years before the first piece.

KMSTUD did not begin with a garment, but with a way of looking. Years of design, retail, community and craft, distilled into thirteen pieces.

01The eye

Self-taught graphic design and visual identities.

02The floor

Lyon streetwear retail, then management.

03The community

Cultural and event projects.

04The craft

Garment construction, learned first-hand.

05KMSTUD

Where the lines converge.

Everyday architecture. Built to be worn, and built to last. · Lyon, France

The Basics Collection

13 pieces — FW25
THE SUBSTANCE

Material & construction

Every piece is documented by a techpack and cut from a single fabric, chosen by weight. No blends, no filler. The material is the product.

Premium cotton jersey
220gsm
Premium cotton jersey
The Tees · 100% cotton
Compact double knit
450gsm
Compact double knit
Hoodies · Crewneck · Joggers
Premium cotton canvas
400gsm
Premium cotton canvas
The Pants · structured pleats
13pieces
100%cotton
5marking techniques
Portugalmanufacturing
Francedesign
A UNIQUE MARKING SYSTEM

The Mark

Every piece carries a single graphic mark, executed in a different premium technique: puff print, high-density screen print, suede flock, embroidery, 3D satin puff. One bright accent per piece reveals the construction. The Mark is the brand's proprietary signature, a house system that runs across every drop and makes each piece instantly recognisable and hard to copy.

3D satin puff — red3D SATIN PUFF · KM RED
Puff print — yellowPUFF PRINT · YELLOW
Suede flock — greenSUEDE FLOCK · GREEN
Screen print — violetSCREEN PRINT · VIOLET
Puff print — skyPUFF PRINT · SKY
Embroidery — electric blueEMBROIDERY · ELECTRIC BLUE
FALL WINTER 2025 — THE STUDY

Lookbook

Two studies in volume. Tone on tone.

The Grey Study
THE GREY STUDY · JOG 02
The Black Study
THE BLACK STUDY · JACKET 01
3D satin puff detail3D SATIN PUFF
Suede flock detailSUEDE FLOCK
Puff print detailPUFF PRINT
DROPS 2026 — 2027

More than a store. A living brand medium.

Each collection comes to life in a physical pop-up: fashion, music and making, together for one weekend. Between drops, the site carries the experience and becomes the brand's digital flagship.

01

Digital flagship

Sells continuously and tells the story. A brand medium with a controlled fixed cost, where a permanent store would lock you in.

02

Pop-up drops

Concentrate demand, press and community into a single weekend. The collection becomes an event, not a shelf.

03

The loop

Each pop-up feeds the list and the online store. The online tail carries the brand between two drops.

Pop-up 01
Lyon
October 2026 — Launch
The physical launch of KMSTUD. A 150–250 m² space staged like a gallery: runway, mobile music studio, live customisation and DJ set. Media coverage by La Ligue.
RunwayMusic studioLive customisationDJ set
● Soon
Pop-up 02
Paris
February 2027
The brand's second milestone, on the edge of Fashion Week. New set design, new limited-edition pieces.
By invitation
Pop-up 03
Marseille
May 2027
Third stop in the phygital model. The southern community, a new wave of content and drops.
Coming
VIP LIST — DROP 01 LYON

Be first.

Join the VIP list for the first drop. Priority access to the Lyon pop-up, limited-edition pieces, and announcements before anyone else.

No spam. Just the drops.